Lead with integrity
We do what we say, communicate openly and make decisions we are prepared to stand behind.
Experienced leadership. Global perspective.
Tradius is led by its two founders, with more than twenty years of combined international experience in electronics distribution, global sourcing, sales and supply chain management.
PrioritiesCustomer valueTrusted partnershipsContinuous innovation
The people behind Tradius
Tradius was founded by experienced industry professionals who have spent their careers building relationships, solving supply challenges and doing business across global electronic component markets.
Martijn FonkertCo-founder & CEO
Martijn Fonkert
Co-founder & CEO
15+ yearsGlobal electronics experience
$750m+Transactional value
3 regionsEMEA · Americas · APAC
Martijn is an international business executive with more than 15 years of experience in the global electronics industry, specializing in strategic sourcing, commercial growth and international supply chains.
Before co-founding Tradius, he held senior commercial and leadership positions at Fusion Worldwide and NewPower Worldwide, working across EMEA, the Americas and APAC. Throughout his career he has managed more than $750 million in transactional value and built long-standing relationships with customers and suppliers around the world.
A father of three, Martijn combines an entrepreneurial mindset with a strong belief in relationships, long-term thinking and personal accountability. He founded Tradius to bring those principles together with technology and market intelligence to build a modern global trading company.
Mark de JonkerCo-founder & CCO
Mark de Jonker
Co-founder & CCO
5+ yearsGlobal electronics experience
$300m+Transactional value
Fortune 500Customer relationships
Mark has more than five years of experience in the global electronics industry, specializing in strategic sourcing, electronic component shortages and international business development.
Before co-founding Tradius, he built a strong commercial track record within the independent distribution market, generating close to $300 million in transactional value and developing long-term relationships with multinational and Fortune 500 customers across EMEA.
A father of one, Mark brings an entrepreneurial and relationship-driven approach to Tradius, combining commercial instinct with speed, transparency and disciplined execution. He believes lasting business is built on trust, personal accountability and consistently delivering on commitments.
The principles behind how we lead
Put customers first
We make decisions with the customer’s long-term interests in mind, not simply the value of the next transaction.
Make data-driven decisions
We use technology, market intelligence and experience together to make faster, better-informed decisions.
Build long-term relationships
We invest in relationships built on trust, consistency and mutual value, with customers, suppliers and partners.
Take ownership
We take responsibility from commitment through execution, communicate proactively and stay accountable for the outcome.
Talk to the people who do the work.
A call with a sourcing specialist tells you more about how Tradius operates than a page of biographies.